SEC24 AGENDA
Sport Events Congress 2024
March 13 – March 15, 2024 | Winnipeg, Manitoba, Canada
4:00 PM – 6:00 PM
Vendor Alley Load-in for Exhibitors at the RBC Convention Centre
CARLTON LOBBY & YORK 2, 3, 4
7:00 PM – 9:00 PM
Vendor Alley & STC Member reception
CARLTON LOBBY & YORK 2, 3, 4
9:00 AM – 10:00 AM
STC AGM
PAN AM ROOM
Vendor Alley + Breakfast
CARLTON LOBBY & YORK 2, 3, 4
9:00 AM – 5:00 PM
Welcome Desk/Onsite Registration
MEZZANINE
10:00 AM – 10:30 AM
Opening remarks
BALLROOM YORK 1
10:30 AM – 11:30 AM
Opening Plenary – Sport & Truth & Reconciliation
BALLROOM YORK 1
11:30 AM – 12:00 AM
Break/Transition
12:00 PM – 1:00 PM
BREAKOUT 1 – Best Practices of bidding and hosting – how did they make it happen
BALLROOM YORK 1
BREAKOUT 2 – How AI is changing the game
PRESENTATION THEATER
BREAKOUT 3 – Sustainability in Sport
PAN AM ROOM
1:00 PM – 2:00 PM
Lunch buffet
2:00 PM – 3:00 PM
BREAKOUT 1bis – Best Practices of bidding and hosting – how did they make it happen
BALLROOM YORK 1
BREAKOUT 2bis – How AI is changing the game
PRESENTATION THEATER
BREAKOUT 3bis – Sustainability in Sport
PAN AM ROOM
3:00 PM – 3:45 PM
Vendor Alley & Refreshment Break
CARLTON LOBBY & YORK 2, 3, 4
3:45 PM – 4:45 PM
Sport Events Exchange (aka Speed Dating) – Day 1
MEETING ROOMS 2E, 2F,2G, 2H
4:45 PM – 6:00 PM
Vendor Alley & FREE TIME
CARLTON LOBBY & YORK 2, 3, 4
6:00 PM – 10:00 PM
Go Congress at the Jets Vs. Predators NHL Game
SEC Attendees (Optional):
Winnipeg Jets vs Nashville Predators – Mar 13, 2024 6:30 PM CDT
300 Portage Ave, Winnipeg, MB R3C 5S4, Canada
Purchase Deadline: Feb 29, 2024 11:59 PM CST
Jets vs. Predators Game – click to buy your ticket BEFORE February 29
10:00 PM – 12:59 AM
Late Night Social Hosted by City of Greater Sudbury
BLAZE BISTRO & LOUNGE AT THE DETLA WINNIPEG HOTEL
8:30 AM – 5:30 PM
Welcome Desk/Onsite Registration
MEZZANINE
8:35 AM – 9:15 AM
Breakfast buffet opens
BALLROOM YORK 2, 3, 4
9:00 AM – 9:15 AM
Opening Remarks
BALLROOM YORK 1
9:15 AM – 10:15 AM
Breakfast Plenary
BALLROOM YORK 1
10:00 AM – 6:30 PM
Photo Studio
MILLENNIUM SUITE
10:15 AM – 11:00 AM
Vendor Alley
CARLTON LOBBY & YORK 2, 3, 4
11:00 AM – 12:00 PM
BREAKOUT 4 – Seeking sponsorship and alternate revenue for your event and organization in a recessionary marketplace
BALLROOM YORK 1
BREAKOUT 5 – The Impacts of Climate Change on Sport Hosting
PRESENTATION THEATER
BREAKOUT 6 – Gender Equality and Representation Within the Sports Industry
PAN AM ROOM
12:00 PM – 12:30 PM
Vendor Alley & Refreshment Break
12:30 PM – 1:30 PM
BREAKOUT 4bis – Seeking sponsorship and alternate revenue for your event and organization in a recessionary marketplace
BALLROOM YORK 1
BREAKOUT 5bis – The Impacts of Climate Change on Sport Hosting
PRESENTATION THEATRE
BREAKOUT 6bis – Gender Equality and Representation Within the Sports Industry
PAN AM ROOM
1:30 PM – 2:00 PM
Lunch buffet opens
BALLROOM YORK 2, 3, 4
2:00 PM – 3:00 PM
Luncheon Plenary – Centering Culture in Major Events: NAIG 2023 Legacy
BALLROOM YORK 1
3:00 PM – 3:30 PM
Networking Break
3:30 PM – 4:30 PM
Sport Events Exchange (aka Speed Dating) – Day 2
MEETING ROOMS 2E, 2F,2G, 2H
4:30 PM – 4:45 PM
Break
4:30 PM – 5:30 PM
Vendor Alley for non-SEE participants
CARLTON LOBBY & YORK 2, 3, 4
4:45 PM – 5:45 PM
Sport Events Exchange (aka Speed Dating) – Day 2
MEETING ROOMS 2E, 2F,2G, 2H
5:45 PM – 6:30 PM
FREE TIME
7:00 PM – 10:00 PM
Reception at the Canadian Museum of Human Rights hosted by Travel Manitoba and Tourism Winnipeg
10:30 PM – 12:59 AM
After Party hosted by Regina Hotel Association
BLAZE BISTRO & LOUNGE AT THE DETLA WINNIPEG HOTEL
9:00 AM – 10:00 AM
Vendor Alley & Light Breakfast
CARLTON LOBBY & YORK 2, 3, 4
9:00 AM – 2:00 PM
Welcome Desk/Onsite Registration
MEZZANINE
10:00 AM – 11:00 AM
Sport Events Exchange (aka Speed Dating) – Day 3 (appointments will be available at a later date)
11:00 AM – 11:30 AM
Brunch Opens
BALLROOM YORK 2, 3, 4
11:30 AM – 12:30 PM
PRESTIGE Awards Presentation
BALLROOM YORK 1
12:30 PM – 12:45 PM
Closing Remarks
BALLROOM YORK 1
SEC24 Speakers

Alan Ahac
Director, International Events - Volleyball Canada

Sonny Albert
Director, Parks & Recreation - Norway House Cree Nation

Brent Barootes
President and CEO, Partnership Group - Sponsorship Specialists

Cody Chomiak
Vice President, Marketing - Travel Manitoba

Steph Clovechok
CEO - Discover Saskatoon

Michelle Collens
Director, Sport Hosting Vancouver - Sport Hosting Vancouver

Nicole Dubé
Owner - Dubé Media

Vincent Dumas
Manager, Sports Market - Tourisme Montréal

Benoit Girardin
President - LBB Strategies - LLB Sport - LBB Strategies and LLB Sport

Chris Gosse
Manager, Events, Sport & Culture - Discover Halifax

Wayne Long
Manager; Economic, Tourism and Cultural Development at City of Charlottetown - SCORE

Sarah-Lynne Knockwood
Sara-Lynne Knockwood Consulting

Gill Orris
Sr. Advisor, Sustainability & Impact - Canada Games Council

Greg Paseshnik
Manitoba Liquor & Lotteries

Natalie Thiesen
Tourism Winnipeg

Nolan Thiessen
Chief Executive Officer / Chef de la Direction - Curling Canada
Registration Info
SAVE THE DATE!
Winnipeg, MB
(March 13-15, 2024)
Contact Us About SEC
SPORT EVENT CONGRESS FAQs
Who normally attends Sport Events Congress?
Sport Events Congress attracts delegates from a variety of sectors:
- Events Rights Holders (organizations/companies who own the rights to sporting events and are seeking potential host cities to partner with them to host their next event. Events range from community level sporting competitions such as minor hockey tournaments to international elite sporting events to conferences and meetings and special events).
- Sport Tourism and Economic Development professionals (people who are working to promote their city/town as a destination for sport events and are interested in hosting events)
- Suppliers to the Sport Tourism Industry (companies who offer services to the sport tourism industry, such as hotels, airlines, magazines, event marketing firms, etc.)
- Education sector and researchers (students, professors and researchers who are in the tourism or sports administration fields).
What is the difference between Sport Events Exchange and Vendor Alley?
Sport Events Exchange is a business-to-business marketplace that provides an opportunity for events rights holders and destinations to meet one-on-one to explore sport events hosting opportunities. Participants are assigned brief appointments to conduct a short business meeting. The format is similar to ‘speed dating’ whereby both parties have a short period of time (8-10 minutes) to determine if there is potential to work together and then a bell rings prompting people to move on to their next appointment.
Vendor Alley is the trade show element at SEC. It offers companies the opportunity to set-up kiosks and promote their products and services to SEC delegates during the conference. Each year, approximately 30 exhibitors take part in the trade show and pay the appropriate fees for their kiosk space that is allocated to them in the trade show area. Conference delegates are encouraged to visit booths, pick-up promotional material and speak with company reps who are exhibiting. Exhibit space in Vendor Alley normally sells out well in advance of the Congress so any company interested in exhibiting should confirm their intentions to STC at least 5 months prior to the Congress.
WHERE AND WHEN DOES SPORT EVENTS CONGRESS TAKE PLACE?
Sport Events Congress has typically always been hosted in the spring. Past host cities include Winnipeg, Richmond, Edmonton, Ottawa, Halifax, Gatineau and Toronto. There is a bidding process in place for hosting SEC.
Do you offer special rates for delegates who only want to attend portions of the Congress or one-day only?
Congress delegate fees are based on the attendee taking part in the full Congress. A limited # of one-day passes are available. You can purchase a day pass for any one of the 3 days.
Do I have to be a member of Sport Tourism Canada to attend SEC?
Congress is open to anyone, however, STC members have discounted rates on registration fees and may have access to certain activities or events that are restricted to members only. View the details on our next SEC or visit the membership section of our website for more info on how to become a member of STC.
How do I find out if my company/organization is a member of Sport Tourism Canada?
View the list of current members on our website or contact STC’s membership services department at [email protected] to check membership status.
I am interested in speaking or presenting at SEC? How do I submit my request or topic idea?
STC is in the process of developing a list of engaging topics for Our next Sport Event Congress that will provide learning and inspiration to assist the sport hosting system to be more successful and resilient in the future. If you would like to recommend a topic or have interest in speaking/presenting at Sport Event Congress, please submit to: [email protected].
