{"id":121739,"date":"2026-07-09T10:00:31","date_gmt":"2026-07-09T14:00:31","guid":{"rendered":"https:\/\/www.sporttourismcanada.com\/?p=121739"},"modified":"2026-07-21T11:11:46","modified_gmt":"2026-07-21T15:11:46","slug":"u-sports-2026-university-cup-economic-impact-halifax","status":"publish","type":"post","link":"https:\/\/www.sporttourismcanada.com\/fr\/u-sports-2026-university-cup-economic-impact-halifax\/","title":{"rendered":"La Coupe universitaire U SPORTS 2026 g\u00e9n\u00e8re $5,2 millions d'activit\u00e9 \u00e9conomique pour la Nouvelle-\u00c9cosse"},"content":{"rendered":"

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Le championnat national am\u00e8ne des milliers de visiteurs \u00e0 Halifax, d\u00e9montrant la valeur \u00e9conomique et communautaire de l'accueil d'\u00e9v\u00e9nements sportifs de premier plan.<\/em><\/p>\n

Selon une nouvelle \u00e9tude d'impact \u00e9conomique r\u00e9alis\u00e9e par Sport Tourism Canada \u00e0 l'aide du mod\u00e8le STEAMPRO, la Coupe universitaire U SPORTS 2026 a g\u00e9n\u00e9r\u00e9 plus de $5,2 millions d'activit\u00e9 \u00e9conomique globale pour la Nouvelle-\u00c9cosse et $7,1 millions \u00e0 l'\u00e9chelle du Canada.<\/p>\n

Tenue du 19 au 22 mars 2026, la 64e \u00e9dition de la Coupe Universitaire U SPORTS a r\u00e9uni les meilleurs programmes de hockey universitaires masculins du Canada \u00e0 Halifax pour quatre jours de comp\u00e9tition pour le titre. Organis\u00e9 par l'Universit\u00e9 Saint Mary's en partenariat avec Sports & Entertainment Atlantic et U SPORTS, l'\u00e9v\u00e9nement s'est termin\u00e9 par la victoire des Patriotes de l'UQTR qui ont remport\u00e9 le titre national dans un match \u00e0 suspense en prolongation contre les Huskies de Saint Mary's, l'\u00e9quipe h\u00f4te.<\/p>\n

L'impact \u00e9conomique a \u00e9t\u00e9 g\u00e9n\u00e9r\u00e9 par les visiteurs venus sp\u00e9cifiquement pour l'\u00e9v\u00e9nement. Pr\u00e8s des trois quarts des participants venant de l'ext\u00e9rieur de la ville ont indiqu\u00e9 que le championnat \u00e9tait la seule raison de leur voyage \u00e0 Halifax, tandis que les visiteurs ont s\u00e9journ\u00e9 en moyenne 3,2 nuits dans la ville. Pr\u00e8s de 15 % ont prolong\u00e9 leur s\u00e9jour avant ou apr\u00e8s l'\u00e9v\u00e9nement, ce qui a entra\u00een\u00e9 des d\u00e9penses suppl\u00e9mentaires dans les h\u00f4tels, restaurants, attractions et entreprises locales.<\/p>\n

\u201c Au nom de l'Universit\u00e9 Saint Mary's, nous sommes extr\u00eamement privil\u00e9gi\u00e9s et fiers de l'effort de collaboration de l'\u00e9quipe de Halifax pour apporter ce championnat dans notre belle ville \u201d, a expliqu\u00e9 Scott Gray, directeur de l'athl\u00e9tisme et des loisirs \u00e0 l'Universit\u00e9 Saint Mary's. \u201c C'est un excellent exemple de la fa\u00e7on dont, gr\u00e2ce au sport, nous pouvons mettre en valeur Halifax, offrir le meilleur du sport universitaire et g\u00e9n\u00e9rer des retomb\u00e9es \u00e9conomiques significatives pour la communaut\u00e9. \u201d<\/p>\n

Alors que la Coupe universitaire couronnait un champion national sur la glace, elle a \u00e9galement d\u00e9montr\u00e9 la valeur plus large qu'il y a \u00e0 accueillir des \u00e9v\u00e9nements sportifs. En attirant des visiteurs, en g\u00e9n\u00e9rant de l'activit\u00e9 \u00e9conomique et en offrant aux communaut\u00e9s des occasions de se faire conna\u00eetre \u00e0 l'\u00e9chelle nationale, des \u00e9v\u00e9nements comme la Coupe universitaire continuent de renforcer l'importance de l'accueil d'\u00e9v\u00e9nements sportifs pour les destinations \u00e0 travers le Canada.<\/p>\n

\u201c La Coupe U SPORTS est un excellent exemple de la fa\u00e7on dont les \u00e9v\u00e9nements sportifs apportent des avantages qui vont bien au-del\u00e0 de la comp\u00e9tition elle-m\u00eame \u201d, a d\u00e9clar\u00e9 Derek Mager, consultant principal de Tourisme Sportif Canada et chef de programme de l\u2019impact \u00e9conomique, qui a analys\u00e9 les donn\u00e9es et pr\u00e9par\u00e9 le rapport. \u201c Des milliers de visiteurs sont venus \u00e0 Halifax pour ce championnat, soutenant les entreprises locales et d\u00e9couvrant tout ce que la ville a \u00e0 offrir. C\u2019est la valeur durable du tourisme sportif. \u201d<\/p>\n

Alors que le Canada continue de concourir pour les \u00e9v\u00e9nements sportifs de premier plan, des \u00e9valuations comme celle-ci d\u00e9montrent pourquoi l'accueil d'\u00e9v\u00e9nements sportifs est important. En mesurant et en communiquant ces impacts, le CIS et ses partenaires continuent de renforcer la capacit\u00e9 du Canada \u00e0 attirer et \u00e0 accueillir des \u00e9v\u00e9nements qui procurent des avantages \u00e9conomiques, sociaux et communautaires d'un oc\u00e9an \u00e0 l'autre.<\/p>\n

\"\"<\/p>\n

\"\"<\/p>\n

Vous souhaitez utiliser les donn\u00e9es primaires recueillies aupr\u00e8s des participants \u00e0 votre \u00e9v\u00e9nement ? Travaillez avec un consultant en impact \u00e9conomique de STC pour analyser l'impact \u00e9conomique r\u00e9el de votre \u00e9v\u00e9nement dans une communaut\u00e9 canadienne sp\u00e9cifique. <\/i>Contactez Tourisme sportif Canada aujourd'hui<\/i><\/a> pour en savoir plus.<\/i><\/p>","protected":false},"excerpt":{"rendered":"

National championship brings thousands of visitors to Halifax, demonstrating the economic and community value of hosting premier sport events. According to a new economic impact assessment prepared by Sport Tourism Canada using the STEAMPRO model, the 2026 U SPORTS University Cup generated more than $5.2 million in overall economic activity for Nova Scotia and $7.1 […]<\/p>\n","protected":false},"author":1809,"featured_media":121740,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[357],"tags":[],"class_list":["post-121739","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ei-results"],"acf":[],"yoast_head":"\n2026 U SPORTS University Cup Generates $5.2 Million in Economic Activity for Nova Scotia - Sport Tourism Canada<\/title>\n<meta name=\"description\" content=\"The 2026 U SPORTS University Cup generated over $5.2 million for Nova Scotia. 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